DIY Musician Podcast

Music Promotion and Marketing tips for Indie Musicians

Archives for April 2023

#333: Cassie Petrey – Building a Social Strategy

Whether you love it or hate it, social media is one of your best options when it comes to finding an audience for your songs and building a lasting fanbase.

In this episode, we talk with Cassie Petrey, CEO and co-founder of Crowd Surf, a music marketing firm that has run social media campaigns for household names like Camila Cabello, Kim Petras, and Backstreet Boys, as well as countless local and grassroots artists.

 

https://traffic.libsyn.com/diymusician/DIYMusicianPodcast_Episode333.mp3

#332: 15 Email Marketing Mistakes Musicians Make

Email is still the most effective online communications channel you have to market your music, drive sales, and deepen your connection with fans.

If that’s statistically true (and it is), then why do so many musicians fumble when it comes to their email list?

In this episode, we’ll address 15 common mistakes musicians make when it comes to email marketing.

 

https://traffic.libsyn.com/diymusician/DIYMusicianPodcast_Episode332.mp3
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