Archives for June 2023

#341: Musicians, Don’t Be THIS Person!

As the old saying goes, you never get a second chance to make a first impression. Sadly, music is such a public-facing endeavor that an artist’s ego can feel like it’s always on high-alert, which can lead to to moments where we put our worst foot forward!

What can we do about it? In this episode, Chris & Cristina discuss some common musician pitfalls when it comes to social etiquette, networking, artist mindset, and more.

Plus we’ll hear a short discussion between CD Baby’s Jack Poulis and Lee Wilson, an R&B singer who found success while exploring a completely different genre).

#340: 5 Things Musicians Get Wrong About Advertising

IF you do it right, advertising on social is one of the best ways to build an audience for your music.

But so many musicians are held back by bad attitudes and misconceptions about advertising.

In this episode, Chris interviews social advertising expert Kyle “Circa” LeMaire to set the record straight on music advertising.

#339: How to Reach Fans Beyond Social Media

There’s no doubt, great social content can unlock so many doors in your music career.

But “social” can also feel tired and impersonal, like you’re shouting into the void.

In this episode, Chris & Cristina discuss how to engage audiences without relying on big platforms or one-off posts.

Check out this inspiring list of alternative ways you can interact with your fans so that your messages and conversations feel personal and surprising!

#338: “5 Things I Wish I Knew When I Started Making Music”

Are there common struggles most young musicians face? Can they be avoided?

Whether you’re a new musician just starting out, or you’re an experienced artist looking for a reminder on healthier ways to maintain your music career, this episode is for you.

Cristina and Chris discuss the five things they wish they’d known years ago. If they’d learned these lessons earlier, their music (and happiness) might’ve been further along by now.