Putting out a new album is a rare opportunity to rally fans, the press, and other segments of the industry around your music and your story. It took a lot of work to get your album ready for release, so don’t squander a chance for promotion and sales that only comes around once in a while. In this special episode of the DIY Musician Podcast, Kevin and Chris — in front of a live audience — discuss some of the most common mistakes musicians make when releasing new music (and what you SHOULD be doing instead).